Brand new range of our finest Viennoiserie
A captivating wave hitting the social media trend for innovative, luxurious cakes and pastries, is on the rise, particularly driven by younger shoppers, who are embracing a little treat culture.
Sales are up 21% over the past year, with peak demands on Thursdays, Fridays and Saturdays, when shoppers are trading up and treating themselves.
Join in this social media trend, as we launch six delicious pastries, where a little luxurious joy is to have fresh coffee and a pastry treat. Upgrade your pastry offer with eye-catching finishes and indulgent flavours. From Babkas to filled buns and crests, they’re designed to draw attention, drive impulse buys, and deliver on taste.
5021331 Hazelnut & Chocolate Roll
A visually striking bicolour pastry roll with intense Belgian chocolate and hazelnut praline, crafted with fine butter, delicious for breakfast or daytime indulgence.
5025797 Caramel Babka
Indulgent hand-tied babka knot with a delicious Guérande salted caramel filling, complemented with pieces of fudge and a chopped pecan nut topping.
5025555 Chocolate Babka
Indulgent plant-based hand-tied babka knot with rich chocolate filling, complemented with chocolate drops and a crunchy chopped hazelnut topping.
5024839 Raspberry & Mascarpone Crest
Delicious rectangular Danish pastry filled with mascarpone-cheese and raspberry filling.
5021329 Cinnamon Bun
A crisp and melt in the mouth butter pastry bun with a tasty cinnamon filling.
Discover the range of premium quality thaw & serve Viennoiserie
Premium quality made simple, this ready to thaw and serve Viennoiserie removes the need for any in store baking, allowing retailers to deliver exceptional pastries quickly and consistently. Saving time in a busy trading environment.
